Services · Intelligence and data

Research and studies

Rigorously documenting issues, territories, public policies and the political environment, so that strategy rests on established facts.

Who it is for

Candidates, parties, policy teams and institutions that need a reliable evidence base.

When

Ahead of strategic and programme design, then as continuous support throughout the campaign.

Key deliverables

Thematic briefs, field studies, area profiles, vulnerability audit, fact-checking notes.

Stakes

Facts before opinions

A credible political proposal rests on precise knowledge of the realities it claims to change: the economic situation of an area, the state of public services, people’s expectations, commitments made in the past. Too often, programmes are drawn up on the basis of approximations that later weaken public statements.

Applied political research borrows its methods from the social sciences: document review, analysis of public data, qualitative (interviews, focus groups) and quantitative surveys. It also includes an often neglected exercise: auditing one’s own vulnerabilities, which means examining one’s own candidate’s record and statements with the same rigour a critical observer would apply.

All our research relies exclusively on lawful and verifiable sources, with full respect for people’s privacy.

Illustration : tendance agrégée et intervalle de confiance
Scope of the engagement

What the engagement covers

Desk and field research, conducted to social science standards.

01

Thematic briefs

State of knowledge on key issues — employment, health, education, security, decentralisation — backed by sourced data.

02

Area studies

Socio-economic and political profiles of areas, drawing on public data and field observation.

03

Qualitative surveys

Interviews and focus groups to understand expectations, concerns and perceptions.

04

Vulnerability audit

Review of the candidate’s record, statements and past commitments to anticipate legitimate questions.

05

Analysis of public positions

Factual record of the programmes and public statements of the various political forces.

06

Fact-checking

Rigorous checking of the figures and claims used in speeches and campaign materials.

Our approach

An applied research approach

Academic rigour and the constraints of the political calendar, reconciled through a proven method.

01

Question

Precisely framing research questions that are useful for decision-making.

02

Protocol

Choosing suitable sources, methods and timeline.

03

Collection

Desk research, interviews, observation and data analysis.

04

Analysis

Cross-checking sources, verification and interpretation.

05

Synthesis

Prioritised, sourced and directly usable reporting.

Methods and tools

Explicit, verifiable methods

Every tool we use is documented: its sources, assumptions and limitations are known to our clients.

Systematic document review

Use of public reports, official statistics, academic work and press archives.

Semi-structured interviews

Gathering the views of local actors, experts and citizens using a structured guide.

Focus groups

Collective exploration of the perceptions and arguments that resonate with different audiences.

Source triangulation

Any important piece of information is confirmed by at least two independent sources.

Tracking indicators

Measuring honestly

Every indicator is labelled by status — target, calculated estimate or measured result — in line with our principles of rigour

IndicatorWhat it showsStatus
Verified claimsThe share of figures and facts cited in materials that have been verified.Measured result
Thematic coverageThe priority issues the research plans to document.Target
Independent sourcesThe number of concordant sources used for key information.Measured result
Issue salienceThe relative importance of concerns in public opinion, drawn from surveys.Calculated estimate
Safeguards

Lawful, factual and respectful research

Political research is fundamentally different from any form of intrusive collection or fabricated dossiers.

Public and lawful sources

We work exclusively from information that is lawfully accessible and verifiable.

Respect for privacy

The private and family life of individuals, opponents included, is never a subject of research.

Facts, not rumours

No unverified information is passed on as fact.

Positions, not people

The study of opponents concerns their programmes and public statements.

“
A public claim is only as strong as its source.
AXIOME working principle
Typical situations

In what contexts do we work?

Illustrative situations: they do not describe actual engagements.

Drafting a programme

A policy team needs a precise overview of public policies across several sectors.

A new constituency

A candidate is standing in an area they know little about and needs to understand its realities.

Preparing for a debate

A candidate must ensure every figure they cite publicly is solid.

FAQ

Frequently asked questions

We analyse the positions, programmes and public statements of the various political forces in order to prepare a fair contest of ideas. We conduct no investigation into people’s private lives.

Because any legitimate question about a record or a past statement will eventually be asked. It is better to anticipate it and prepare a sincere answer.

It depends on the question and the methods. A desk brief can be produced quickly; field research requires more time to guarantee its quality.

Let's discuss your project

Every political context is unique. A first, strictly confidential conversation allows us to understand what is at stake and define the most relevant support.

Schéma : cycle méthodologique en quatre temps